Business Forum Information – ICOM 2015

Theme: “ Redefining the Art and Science of Marketing ”

The heart of your business success lies in its marketing. Most aspects of your business depend on successful marketing. The Business forum will be focuses on the core knowledge and major advances in the ever-expanding field of marketing attracting experts around the world. The forum will create the greater opportunity to Sri Lanka industry people to meet and interact with world leading academic profiles and the local industry leaders. You will be able to expose the new industry Trends, Passions, Techniques and the new knowledge related to marketing field throughout “Redefining Art and Science of Marketing” business forum.

Discussion Panel







PANELIST

Prof. Greg Sand
Founder and Executive Director of GLOBALTEAM International Marketing Consultants.Associate Professor of International Business and Marketing at Molloy College in New York.







PANELIST

Prof. Serigus Koku
Florida Atlantic University, Boca Raton, Florida, USA.







PANELIST

Mr. Leonidas Tsitouras
Managing Director – Operations in USA and Exports in EU ,America Dairy Inc, Chicago, Il, USA.







MODERATOR

Mr. Rohan Jayaweera
Former Sri Lanka Country Consultant,
Google Asia Pacific.

Read more Profiles

  • Prof. Greg Sand
  • Prof. Serigus Koku
  • Mr. Leonidas Tsitouras
  • Mr. Rohan Jayaweera

Dr. Greg Sand is the Founder and Executive Director of GLOBALTEAM International Marketing Consultants, Inc. www.globalteam-inc.com. For the past forty years he and his energetic and entrepreneurial team have worked with trans-national corporations in Europe, Africa, Asia, Middle East, Russia/CIS, Australia/Pacific, and the Americas designing and implementing marketing programs. His clients include Coca-Cola Sabco and he has worked extensively in Sri Lanka, Tanzania, Kenya, as well as for Coca-Cola Bottlers in India and Nepal. Currently Greg is an Associate Professor of International Business and Marketing at Molloy College in New York.

Prof. Serigus Koku is a tenured full professor at the Florida Atlantic University, Boca Raton, Florida, USA. He holds the JD from the University of Miami School of Law, PhD (Finance and Marketing) MBA (Finance) and MA (Applied Economics), all from Rutgers University, MBA (Marketing) from Oregon State University, and BA Finance (Summa Cum Laude) from University of the Virgin Islands. Prof. Koku is well known interdisciplinary researcher.

Track record of over 24 years in Sales, Marketing International Business and General Management , including almost 14 years of experience with S.C. Johnson, International; progressing from a National Key Account Manager to an International Markets Customer Marketing Director for ninety four countries. Creative professional with extensive experience in managing teams, working with cross functional teams, development of business plans & marketing strategies, working closely with Advertising Agencies delivering NPD launches and Integrating Marketing campaigns, management of distribution channels, customer relationship management, Customer Marketing campaigns, Global virtual teams management and coordination with third parties, extensive knowledge of Social Media, eccomerce and Digital Campaigns.

Rohan was the first employee of Google for Sri Lanka and during his time he helped brands,organisations and Sri Lanka government to develop its digital practices. He managed all engagements to and from Google for Sri Lanka during his tenure which included digital practise, policy framework, publisher, video & telco partnerships, community and entrepreneurship development.

Rohan has deep understanding of channel/partner and eco-system business development having worked with technology brands all his career. Rohan is passionate about entrepreneurship. He is a key note speaker, presenter, moderator for countless events & was invited to speak at the inaugural TEDx in SL on entrepreneurship.

Professional Highlights!
• Google Country Consultant – Sri Lanka & Maldives, Google Asia Pacific, 2012 – 2014
• Business Consulting – Intuition Consulting, Singapore, 2011-2012
• Territory Manager – Cisco Systems Inc., 2006 – 2011
• Non-executive Director, Janway Pvt. Ltd., 2009 – present

Community Engagement!
• Country Coordinator – Google outreach initiatives, GBG, GDG, GSA, GBG Women, Maps

Education!
• Global Strategy Certification, INSEAD, 2013
• Masters of Business Administration, ECU, Australia, 2013
• Professional Postgraduate Diploma, CIM (U.K.), 2009
• B. Sc. (Hons) Electronic & Telecommunication, UOM, 2003

Interests!
• Adoption of technology for emerging markets development
• Mentoring & coaching
• Business development assistance for Start-ups & Entrepreneurs

Evening Gala Dinner

Networking with each other is the best way of building relationship and the Share own experience. TIIKM organizing committee will be provide remarkable opportunity through business forum to build your relationships with not only local participants but also foreign participants as well.

Location : Pool side Galadari
Time : 7.30 p.m. on awards
Who should attended : Executives ,Managers, CEO

Registration Fee for Business Forum

Local : Rs.4500/=
International : USD 70
Group : Local Rs.4000/= / International USD 60
Conference Participant : Free

* A Group should consist with 5 or more than participants.
* Participants of ICOM 2015, WCOSM 2015 and the ICOSM 2015 eligible for free registration for the Business Forum.
* Please register today for the Business Forum

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