Welcome to the website of the 4th Annual International Conference on Marketing 2016 (ICOM-2016). The Conference will be held on during 09 – 11 February 2016 in Chiang Mai, Thailand under the theme of “The Changing face of marketing: trends, opportunities and challenges”
It is believed that marketing has undergone more changes during past decade. There are copious numbers of opportunities but with eminently dynamic trends, researchers and marketers have to cope with new challenges day by day. Ascertaining present opportunities, trends together with challenges has converted as a pressing need of the globe. From 2012, the International Conference on Marketing (ICOM) continues its’ momentum to capture the emerging areas in marketing. 4th Annual International Conference on Marketing 2016 (ICOM-2016) will create a golden platform with a keynote forum, scientific sessions, an executive round table and a social networking dinner to explore new areas, advanced technologies, concepts and trends of marketing.
All accepted abstract and full papers (for those who register for the conference) will be published in the refereed conference proceedings with ISSN (2357-2655) and published electronically after the conference. ICOM 2016 organizing committee will also make every effort to submit the proceedings to be indexed in the Thomson Reuters, SCOUPS, Mendeley, CiteULike and Google scholar. Furthermore best papers will be published in the supporting journals of ICOM 2016. Best presentation award will await for the best research presentation while encourage young researchers to submit their papers by awarding best student researcher award.
Dr. Supathanish Termsnguanwong
Researcher Department of Marketing,
Faculty of Business Administration, Payap University Chiang Mai,
All accepted abstracts (of those who register for the conference) will be published in the conference abstract book with ISBN. All the accepted full papers will be published electronically with ISSN (ISSN 2279 – 3038) after the conference. You have the option for including either abstract only or full paper in the proceedings.
We will submit the proceedings to be indexed in the Thomson Reuters, SCOUPS, Mendeley, Cross ref, CiteULike and Google scholar for possible Indexing.
Selected papers may be considered for publication in the supporting journals.
Papers presented (oral presentations, virtual presentations and poster presentations) in the conference being considered for possible publications in supporting journals.
Editor-in-Chief: Prof. Paul Sergius Koku
ISSN online: 1479-4861
ISSN print: 1479-4853
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Location: Colombo, Sri Lanka.