Conference co – chairs and committee

Prof. Sergius Koku

Florida Atlantic University,
Boca Raton,
Florida, USA.

Prof. Serigus Koku is a tenured full professor at the Florida Atlantic University, Boca Raton, Florida, USA. He holds the JD from the University of Miami School of Law, PhD (Finance and Marketing) MBA (Finance) and MA (Applied Economics), all from Rutgers University, MBA (Marketing) from Oregon State University, and BA Finance (Summa Cum Laude) from University of the Virgin Islands. Prof. Koku is a well known interdisciplinary researcher.

Assoc. Prof. Dr. Nguyen Thi Tuyet Mai

Ph.D. in marketing, National University of Singapore, 2003
MBA, Boise State University (USA), 1995
B.A., National Economics University (Vietnam), 1983

Dr. Nguyen Thi Tuyet Mai currently is working at Faculty of Business Management, National Economics University, Vietnam. She has taught a number of local and international PhD and MBA programs. She has visited and worked as a visiting scholar at universities in the US, Japan, and Laos. Dr. Mai has also developed and delivered various training courses and consulting projects related to marketing management, customer service, selling skills, and research skills for local and international organizationsin Vietnam.

Dr. Mai’s research interests include consumer behaviours, macro-marketing, and entrepreneurship. Her research has been appeared in reputable international and local journals, including: Journal of International Marketing, Journal of Macromarketing, Journal of Marketing Theory and Practice, Journal of Business Venturing, Asian Business & Management, Journal of Asia-Pacific Business, Organizations and Markets in Emerging Economies, and Journal of Economics and Development. She currently is a member of the Macromarketing Society and the International Society for Markets and Development (ISMD).

Conference co chair_Prof-Neville

Prof.B.N.F. Warnakulasooriya

Department of Marketing Management
Faculty of Management Studies and Commerce
University of Sri Jayewardenepura, Sri Lanka

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Organizing Committee

Dr. Nguyen Thi Hoang
Lecturer in Marketing
Posts & Telecommunications Institute of Technology

Dr. Nguyen Thi Hoang Yen is lecturer in marketing at Posts & Telecommunications Institute of Technology (Vietnam). In 2010, she obtained her PhD in management science (marketing) from the University Paris Est Creteil (ex-University Paris 12) in France. Before that, she completed her DEA (master of research) in management science at the University Panthéon-Assas (University Paris 2) in France (in 2003) and MBA at the French-Vietnamese Center for Management Education (CFVG) in Vietnam (in 2002). Her research interests include corporate/brand image, consumer behavior in the context of digitalization, social media marketing and its influence on consumer behavior. She is also interested in research topics related to consumer adoption of technological services.

Assoc. Prof. Ho Huy Tuu
Ph.D. in marketing, Tromso University, Norway, 2011.
Master in Fisheries Economics, Nha Trang University (Vietnam), 2007
B.A., Nha Trang University (Vietnam), 1994.


Assoc. Prof. Ho Huy Tuu currently is Vice Dean of Economics Faculty at Nha Trang University, Vietnam. Dr. Tuu is an expert in marketing, consumer behavior and marketing research.

Assoc. Prof. Ho Huy Tuu’s research interests include consumer behavior and marketing. His research has been appeared in reputable international and local journals, including: Food Quality and Preference, Appetite, Food Research International, Journal of Consumer Marketing, Journal of Targeting, Measurement and Analysis for Marketing, Australasian Marketing Journal, Asia Pacific Journal of Marketing and Logistics, Journal of Economic Development, Journal of Economics and Development.

Dinh Huu Thanh
President & CEO of Bee Logistics Corp.
Managing Director of EDINS, Vietnam.

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Dr. Nguyen Vu Hung
Lecturer in marketing
National University of Economics (NEU)

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Be our Session Chair / reviewer

Write to Ms. Maheesha Dilshani : with your short bio-data

Scientific Committee

Dr. Rania S. Hussein, The American University in Cairo, Egypt

Dr. Prakash Vel, University of Wollongong Dubai, UAE

Dr. Goi Chai Lee, Curtin University, Malaysia

Dr. Shamsul Kamariah Abdullah, Curtin University Sarawak, Malaysia

Dr. Tamgid Chowdhury, North South University, Bangladesh

Dr. Muhammad Sabbir Rahman, North South University, Bangladesh

Dr. Azizah Omar, University Sains Malaysia, Malaysia

Dr. Ian Michael, Zayed University, UAE

Dr. Mangesh Kasbekar, Institute of Management Studies and Research, India

Dr. Ho Yin Wong, Deakin University, Australia

Dr. Siti Hasnah Hassan, Universiti Sains Malaysia, Malaysia

Dr. Jasmine A.L. Yeap, Universiti Sains Malaysia, Malaysia

Dr. Mehdi Taghian, Deakin University, Australia

Dr. Pandora Kay, Deakin University, Australia

Main Conference Coordinator

Contact Person: Lorin Juliyana
Hotline: +94 113 098 521/2
TP : +94778431698

Conference Convener

Contact Person : Mr. Isanka P. Gamage
The International Institute of Knowledge Management (TIIKM),
Sri Lanka
Hotline: +94 777 379 779
TP : +94 113 098 521/2